A new edition to our brands is the legendary collection from Bjorn Borg This brand offers a wide range of underwear and swimwear that all showcase the much-loved, classic vibrant colours. This line comes direct from the star himself, the heritage, reputation and style all comes with it. These products are as long lasting and inspirational as the memory of the tennis legend. Whilst being as eye-catching as his records you can wear the legend, remember “If you are afraid of losing, then you daren’t win”- Bjorn Borg. Have a browse of this classic, timeless Collection and dare to win.